ART DIRECTION · BRANDING · PACKAGING · CAMPAIGNS · BRAND EXPERIENCE · AI-DRIVEN CREATIVE
I create visual concepts and design systems for global brands — from the first idea to final production.
15+ years in design, combining hands-on art direction with team leadership across campaigns, packaging, brand experiences and digital.
15+ years in design, combining hands-on art direction with team leadership across campaigns, packaging, brand experiences and digital.
ART DIRECTOR / DESIGN LEAD
Aleksandr
Bologov
Bologov
XX
DESIGNERS MENTORED
DESIGNERS MENTORED
XX+
MAJOR BRANDS
MAJOR BRANDS
7+
YEARS LEADING DESIGN AT EMG
YEARS LEADING DESIGN AT EMG
15+
YEARS IN DESIGN
YEARS IN DESIGN
CAMPAIGN
Integrated National Campaign
Creative Direction · Art Direction · Team Leadership
Creative Direction · Art Direction · Team Leadership
How I work
Understand
Business, audience & cultural context
Define
Creative direction & visual principles
Create
Concepts, prototypes & design systems
Lead
Team, feedback & production
Deliver
Consistent design across every touchpoint
Practical experience in entrepreneurship and business leadership
Startup: Stratata Marketing Service for small business
We worked at the intersection of research, design, and digital promotion — helping startups, products, and businesses grow in competitive markets.
Founded by alumni of Moscow’s IKRA School of Creative Methodologies, we applied innovative, creativity-driven approaches to marketing, turning bold ideas into strong products and memorable brands.
We worked at the intersection of research, design, and digital promotion — helping startups, products, and businesses grow in competitive markets.
Founded by alumni of Moscow’s IKRA School of Creative Methodologies, we applied innovative, creativity-driven approaches to marketing, turning bold ideas into strong products and memorable brands.
We created original content for social media, ran webinars, and did our best to make marketing feel simple and easy to understand.
Marketing guide
We put together a short and simple marketing guide — just the basic steps every business should have in place to start promoting itself
We put together a short and simple marketing guide — just the basic steps every business should have in place to start promoting itself
Jobs to be done methodology
for developing positioning and hypotheses
for developing positioning and hypotheses
CustDev
In-depth interviews
In-depth interviews
With lots and lots of tiles on the boards
a Minimum Viable Product
used to gather leads and test core assumptions quickly
used to gather leads and test core assumptions quickly
Our core approach
Speed and precision — quickly building the essential research base and crafting brand identity to move fast into testing marketing hypotheses.
Speed and precision — quickly building the essential research base and crafting brand identity to move fast into testing marketing hypotheses.
Contact me